About
Common Sense Media is an independent 501(c)(3) nonprofit based in San Francisco dedicated to protecting and preparing kids in the digital era. Established in 2003, it has become a leading entertainment and technology resource for families and schools, best known for its independent, age-based ratings and reviews of movies, TV shows, books, apps, and other media. Its rallying message: together we can build a digital world where our kids can thrive.
Mission
Common Sense Media works to protect and prepare kids for the digital world, helping families and educators make informed choices about media and technology.
What they do
- Media ratings and reviews: independent, age-based ratings for movies, TV shows, podcasts, books, and more
- Common Sense Education: K-12 digital citizenship curriculum and educator training
- Research: data-driven insights on how media and technology affect child development
- Privacy program: evaluations of apps and edtech products for safety
- FACE program: a free membership offering community engagement and parent resources
- Advocacy: work on technology legislation and consumer protection
History
Common Sense Media was established in 2003 and has grown into a leading entertainment and technology resource for families and schools.
Scale and impact
According to the organization, every day millions of parents and educators trust Common Sense reviews and advice to navigate media and technology choices with the children in their lives.
Financials
Per its IRS Form 990 data on ProPublica Nonprofit Explorer for the fiscal year ending in 2024, Common Sense Media reported revenue of $37,978,651, expenses of $43,574,887, and net assets of $28,155,801. Contributions accounted for roughly 65 percent of total revenue, at approximately $24.7 million. The IRS granted its tax exemption in July 2002.
Governance
Common Sense Media is governed by a Board of Directors and Advisors alongside a management team, and it states a commitment to diversity, equity, and inclusion across the organization.